target audience

 Target audience 

how can it be helpful:

- ultimately to make money 

- what conventions need to be followed (as audience expect them)

- in making choices - narrative, in part mise-en-scene, character, casting 

- marketing 

who is your target audience ?

- gender and age - limit (there is a big difference between 15,16,17&18

use similar movies to your movie to find its target audience which are likely to be your target audience 

similar movies to our opening sequence 

- the numbers next to the titles are the age ratings of the movies/ tv shows 

- the large numbers of the pictures are what people rated the movie/ tv show out of 10

- the small blue numbers are the number of people in that age range and gender that filled in a rating 

- the ages and genders are to differenciate the ratings and votes to see what kind of people have watched the movies/ tv show 

the hunt - 15

squid game - 15

ready or not - 18

battle royale - 18

what makes a film the way it is rated:

U
suitable for children 4+ years old
no swearing, sex or scary scenes
violence is allowed but violence must not be in detail

PG
suitable for children 8+ years old
up to the parents if they will allow their child to watch the film
there can be some bad language, sex and scary scenes

12A
suitable for children 12+ years old
children under the age are allowed in with parental accompaniment
there can be bad language, violence and sex, these must not be glorified

12
suitable for children 12+ years old
the audience must be 12+ even with parental accompaniment
there can be bad language, violence and sex, these must not be glorified

15
suitable for children 15+ years old
things can't be shown in graphic detail

18
suitable for people 18+ years
it can show graphic scenes of sex, violence and have lots of very bad language in it, if it is too explicit it will become an 18R


i think as our opening sequence is most like the hunt and has similar/ less gore than it. the gore and language wont be graphic. Due to this we think that the age rating of our opening sequence will be a 15

in the 4 tv shows and movies there are more of a male audience for all ages. This could be bias as males are more likely to rate them on IMDB so it doesn't show actual percentage of ages and genders watching the tv shows/ movie

in the age rating of <18 more males have rated the movies and Tv show. This suggest that more males watched them than females. Due to the idea of men being more likely to rate films and TV shows on IMDB over females it doesn't properly represent the actual figures of the amount of each gender are watching. For the films and TV show the number of males and female are close which suggest that an equal amount of each gender watched them

Due to these we think the target audience will be both males and females 

our target audience my group has picked is males and females who are 15 years old and above